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After graduating from the University more than a decade ago i had attempted to start and run my own business with no idea of what validating a business idea meant, Customer discovery, problem/solution fit, product/market fit, scaling, MVPs, etc. I had started armed only with faith and the internet for answers to my perceived problems.I had borrowed money (first mistake) to start quickly so no one  steals my idea, registered a business name (mistake begets mistakes), prayed and hoped that by some miracle the "business" will not fail, tried things i had read on the internet (more mistakes), had a couple of advise from family and friends on how they think my business should go (the foundation of all mistakes), this duck tapped Frankenstein thing i called my business was doomed from the get go. In the end of this night mare of an adventure, i had lost money, time and effort. This self imposed tortuous venture only added to the rising list of failed startup businesses, but in this experience was a silver lining. I have come to learn valuable lessons why i failed at some and recorded some success in some.
Starting and running a business can be really hard,...let me rephrase that...starting and running a successful business in Nigeria can be really really hard, investing in the right kind of information can be a game changer. So i have decided to scratch my own itch...
"Time is the most valuable resource of a startup and you can't afford such long learning cycle..."
Ash Maurya

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